I've worked in advertising and marketing for over 10 years, and even met my wife (also a graphic designer) while working at an ad agency. She is my balance.

After branding my parents' company, Red Clay Soap in 2012, I launched Page1 Branding, combining my background in traditional advertising with a love for design. I now work with entrepreneurs and businesses on web design, graphic design, and brand development.

Whether designing for a corporate client, or launching a startup, design is merely a tool used to accomplish a greater purpose. Defining this purpose with clients is my passion. For me, good design is the outcome of understanding. When you focus on understanding a client for who they are, rather than what they want to do, you're better able to visualize their needs.

Good design is the outcome of understanding. When you focus on a client for who they are, rather than what they want to do, you’re better able to visualize their needs.
— Stephen Palacino

When not designing, I enjoy cooking, skiing, hiking, traveling and wine. Traveling to a vineyard? Even better. My wife and I recently had our first child and are finally learning the value of sleep.